{"id":3587,"date":"2023-07-31T07:12:36","date_gmt":"2023-07-31T07:12:36","guid":{"rendered":"https:\/\/catedragandiatp.es\/?p=3587"},"modified":"2023-07-31T07:12:38","modified_gmt":"2023-07-31T07:12:38","slug":"estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023","status":"publish","type":"post","link":"https:\/\/catedragandiatp.es\/ca\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\/","title":{"rendered":"Estudi destaca \u00e0rees clau per a transformar destinacions tur\u00edstiques en 2023"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Un informe elaborat per SEGITTUR ressalta les principals \u00e0rees d&#8217;investigaci\u00f3 i desenvolupament (I+D) necess\u00e0ries per a abordar els reptes de les destinacions tur\u00edstiques intel\u00b7ligents. Analitzant projectes presentats en la convocat\u00f2ria d&#8217;ajudes a organismes d&#8217;investigaci\u00f3, es busca fomentar la generaci\u00f3 de coneixement aplicat, en l\u00ednia amb el Component 14 del Pla de Recuperaci\u00f3, Transformaci\u00f3 i Resili\u00e8ncia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La investigaci\u00f3 cient\u00edfica esdev\u00e9 crucial per a enfrontar la transformaci\u00f3 del sector tur\u00edstic cap a un enfocament m\u00e9s digital i sostenible. Amb un enfocament en la sostenibilitat, neutralitat clim\u00e0tica, qualitat i digitalitzaci\u00f3, es busca repensar els models de creixement tur\u00edstic previs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Els reptes que van despertar major inter\u00e8s en els projectes presentats van ser la digitalitzaci\u00f3, la mesura i an\u00e0lisi de l&#8217;activitat tur\u00edstica, la sostenibilitat i economia circular, el canvi clim\u00e0tic, la innovaci\u00f3 de productes i processos, i la mobilitat sostenible en les destinacions tur\u00edstiques. Aquests projectes d&#8217;investigaci\u00f3 seran fonamentals per al futur del sector, proporcionant solucions concretes per als reptes actuals.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"682\" src=\"https:\/\/catedragandiatp.es\/wp-content\/uploads\/2023\/07\/milan-1266314_1280-1024x682.jpg\" alt=\"\" class=\"wp-image-3585\" srcset=\"https:\/\/catedragandiatp.es\/wp-content\/uploads\/2023\/07\/milan-1266314_1280-1024x682.jpg 1024w, https:\/\/catedragandiatp.es\/wp-content\/uploads\/2023\/07\/milan-1266314_1280-300x200.jpg 300w, https:\/\/catedragandiatp.es\/wp-content\/uploads\/2023\/07\/milan-1266314_1280-768x512.jpg 768w, https:\/\/catedragandiatp.es\/wp-content\/uploads\/2023\/07\/milan-1266314_1280.jpg 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-cyan-bluish-gray-color\"><em>Copyright:\u00a0reenablack<\/em><\/mark><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.destinosinteligentes.es\/estudio-principales-ambitos-de-id-para-abordar-los-retos-de-los-destinos-turisticos-inteligentes\/\">Llegir m\u00e9s<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Un informe elaborat per SEGITTUR ressalta les principals \u00e0rees d&#8217;investigaci\u00f3 i desenvolupament (I+D) necess\u00e0ries per a abordar els reptes de les destinacions tur\u00edstiques intel\u00b7ligents. Analitzant projectes presentats en la convocat\u00f2ria d&#8217;ajudes a organismes d&#8217;investigaci\u00f3, es busca fomentar la generaci\u00f3 de coneixement aplicat, en l\u00ednia amb el Component 14 del Pla de Recuperaci\u00f3, Transformaci\u00f3 i Resili\u00e8ncia. [&hellip;]<\/p>\n","protected":false},"author":127,"featured_media":3585,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38,165],"tags":[],"class_list":["post-3587","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-catedra-turisme-inteligent","category-2023-va"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Estudi destaca \u00e0rees clau per a transformar destinacions tur\u00edstiques en 2023 - C\u00e1tedra Gandia Turismo Inteligente<\/title>\n<meta name=\"description\" content=\"Un informe elaborat per SEGITTUR ressalta les principals \u00e0rees d&#039;investigaci\u00f3 i desenvolupament (I+D) necess\u00e0ries per a abordar els reptes de les\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/catedragandiatp.es\/ca\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Estudi destaca \u00e0rees clau per a transformar destinacions tur\u00edstiques en 2023 - C\u00e1tedra Gandia Turismo Inteligente\" \/>\n<meta property=\"og:description\" content=\"Un informe elaborat per SEGITTUR ressalta les principals \u00e0rees d&#039;investigaci\u00f3 i desenvolupament (I+D) necess\u00e0ries per a abordar els reptes de les\" \/>\n<meta property=\"og:url\" content=\"https:\/\/catedragandiatp.es\/ca\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"C\u00e1tedra Gandia Turismo Inteligente\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-31T07:12:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-31T07:12:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/catedragandiatp.es\/wp-content\/uploads\/2023\/07\/milan-1266314_1280.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"853\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Antoni Serra\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Antoni Serra\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minut\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/catedragandiatp.es\\\/ca\\\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/catedragandiatp.es\\\/ca\\\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\\\/\"},\"author\":{\"name\":\"Antoni Serra\",\"@id\":\"https:\\\/\\\/catedragandiatp.es\\\/ca\\\/#\\\/schema\\\/person\\\/8c78db56d51e181bd8ee8e270a6635aa\"},\"headline\":\"Estudi destaca \u00e0rees clau per a transformar destinacions tur\u00edstiques en 2023\",\"datePublished\":\"2023-07-31T07:12:36+00:00\",\"dateModified\":\"2023-07-31T07:12:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/catedragandiatp.es\\\/ca\\\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\\\/\"},\"wordCount\":194,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/catedragandiatp.es\\\/ca\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/catedragandiatp.es\\\/ca\\\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/catedragandiatp.es\\\/wp-content\\\/uploads\\\/2023\\\/07\\\/milan-1266314_1280.jpg\",\"articleSection\":[\"C\u00e0tedra Turisme Intel\u00b7ligent\",\"Valenci\u00e0 2023\"],\"inLanguage\":\"ca\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/catedragandiatp.es\\\/ca\\\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\\\/\",\"url\":\"https:\\\/\\\/catedragandiatp.es\\\/ca\\\/estudi-destaca-arees-clau-per-a-transformar-destinacions-turistiques-en-2023\\\/\",\"name\":\"Estudi destaca \u00e0rees clau per a transformar destinacions tur\u00edstiques en 2023 - 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